A Nov. 18 post on Adam Green’s Darwinian Web makes the claim that the web will “explode” (does he mean implode?) over the next year. According to Green, RSS feeds will render many websites obsolete:
The explosion I am talking about is the shifting of a website’s content from internal to external. Instead of a website being a “place” where data “is” and other sites “point” to, a website will be a source of data that is in many external databases, including Google. Why “go” to a website when all of its content has already been absorbed and remixed into the collective datastream.
Does anyone agree with Green? Will feeds bring about the restructuring of “the way content is distributed, valued and consumed?” More on this here.
Category Archives: internet
“open source media” — not the radio show — launches a best-bloggers site
On Wednesday, November 17, a media corporation called Open Source Media launched a portal site that intends to assemble the best bloggers on the internet in one place. According to the Associated Press, some 70 Web journalists, including Instapundit’s Glenn Reynolds and David Corn, Washington editor of the Nation magazine, have agreed to participate. The site will link to individual blog postings and highlight the best contributions in a special section: bloggers will be paid for content depending on the amount of traffic they generate.
Far from a seat-of-the-pants effort, OSM has $3.5 million dollars in venture capital funding. Supposedly, the site will pay for itself — and pay its bloggers — with the advertising it generates. In the “about” section of the site, the founders of OSM lay out their vision for remaking the future of blogging and media in general:
OSM’s mission is to expand the influence of weblogs by finding and promoting the best of them, providing bloggers with a forum to meet and share resources, and the chance to join a for-profit network that will give them additional leverage to pursue knowledge wherever they may find it. From academics, professionals and decorated experts, to ordinary citizens sitting around the house opining in their pajamas, our community of bloggers are among the most widely read and influential citizen journalists out there, and our roster will be expanding daily. We also plan to provide a bridge between old media and new, bringing bloggers and mainstream journalists–more and more of whom have started to blog–together in a debate-friendly forum.
We at if:book like the idea of a blog portal, especially one staffed by a series of editors selecting the best posts on the blogs they’ve chosen. But this venture — which fits perfectly with John Batelle’s vision for the web’s second coming — also seems to nicely embody the tension between doing good and making money: all that venture capital and overhead is going to put a lot of pressure on OSM to deliver the Oprah of the blogging world, if she’s out there. And paying bloggers based on how many readers they get is certainly going to shape the content that appears on the site. Unlike others who conceived of their blogs from the get-go as small businesses, most of the bloggers chosen by OSM haven’t been trying to make money from their blogs until now.
OSM also shot themselves in the foot by stealing the name of the newish public radio show Open Source Media, which we’ve written about here. The two are currently involved in a dispute over the name. and OSM hasn’t really been able to come up with a good reason why they should keep using a name that belongs to someone else. They have trademarked OSM, and they now refer to their unabbreviated name as “not a trade name,” but “a description of who we are and what we do.”
Needless to say, OSM has generated a fair amount of bad blood by appropriating the name of a nonprofit, and most of the grumbling has taken place in exactly the same place OSM hopes to make a difference — the blogosphere.
a better boom?
An editorial in today’s New York Times by The Search author Jon Battelle makes the argument that the current resurgence in technology stocks is not the sign of another technology “bubble,” but rather an indication that companies have finally figured out how to capitalize on the internet. Batelle writes:
… we are witnessing the Web’s second coming, and it’s even got a name, “Web 2.0” – although exactly what that moniker stands for is the topic of debate in the technology industry. For most it signifies a new way of starting and running companies – with less capital, more focus on the customer and a far more open business model when it comes to working with others. Archetypal Web 2.0 companies include Flickr, a photo sharing site; Bloglines, a blog reading service; and MySpace, a music and social networking site.
In other words, Batelle is pointing out that one way to “get it right” is not to sell content to users, but rather to give them the opportunity to create and search their own content. This is not only good business sense, he says, it’s also more enlightened — the creators of social software such as Flickr are motivated equally by a desire to “do good in the world” and a desire to make money. “The culture of Web 2.0 is, in fact, decidedly missionary,” Batelle writes, “from the communitarian ethos of Craigslist to Google’s informal motto, ‘don’t be evil.'”
O.K. Doing good while making money. Reading this, I’m reminded of Paul Hawken’s Natural Capitalism and the larger sustainability movement — the optimistic philosophy that weaves together environmental ethics and profitability. But is that what’s really going on here? Isn’t the “missionary” culture of the internet a bit OLDER than Web 2.0? Batelle is suggesting that Internet capitalists have gotten all misty and utopian; isn’t it the case that some of the folks who were already misty and utopian have just started making some money?
I guess the more viable comparison here would be to Marc Andreessen’s decision to transform his Mosaic browser from its public-domain University of Illinois incarnation into the Netscape Browser. Andreessen certainly started out as a browser missionary — and, like the companies Batelle sees as characteristic of Internet 2.0, Andreessen’s vision for Netscape (and in the beginning, Jim Clark’s vision as well) was a strong customer focus and open business model. What happened? Netscape’s meteoric success helped inflate the internet “bubble” Batelle’s referring to, and in the end, after the long battle with Microsoft, the company’s misfortunes helped to burst that bubble as well.
So what paradigm fits? Is “Internet 2.0” really new and more socially enlightened? Or are we just seeing a group of social software businesses — and one big search engine — just in the early stages of an inevitable transformation into corporations that are less interested in doing good than making money?
Incidentally, last month, Marc Andressen launched a social networking platform called Ning.
the times they are a-changin’
Knight Ridder Inc., the second largest newspaper conglomerate in the U.S., is under intense pressure from its more powerful investors to start selling off papers. The New York Times reports that the company is now contemplating “strategic alternatives.” Consider the following in terms of what Bob is saying one post down about time. With the rise of the 24-hour news cycle and the internet, news is adopting a different time signature.
It is unclear who may want to buy Knight Ridder. Newspaper companies, though still immensely profitable, have a murky future that is clouded by a shrinking readership and weak advertising revenue, both of which are being leeched away by the Internet.
…In the six moths that ended in September, newspaper circulation nationally fell 2.6 percent daily and 3.1 percent on Sundays, the biggest decline in any comparable period since 1991, according to the Audit Bureau of Circulations. All in all, 45.2 million people subscribed to 1,457 reporting papers, down from a peak of 63.3 million people and 1,688 newspapers in 1984.
By comparison, 47 million people visited newspaper Web sites, about a third of United States Internet users, according to the circulation bureau.
The time it takes to read the newspaper in print — a massive quilt, chopped up and parceled (I believe Gary Frost said something about this) — you might say it leads to a different sort of understanding of the world around you. It seems to me that the newspapers that will last longest in print are the Sunday editions, aimed at a leisurely audience, taking stock of the week that has just ended and preparing for the one about to commence. On Sundays, the world spreads out before you in print, and perhaps you make a point of taking some time away from the computer (at least, this might be the case for hybrid monkeys like me who are more or less at home with both print and digital). The briskness of discourse on the web and in popular culture does not afford the time to engage with big ideas. Bob talks, not without irony, about “tithing to the church of big ideas.” Set aside the time to engage with world-changing ideas, willfully turn away from the screen.
The persistence of the Sunday print edition, if it comes to pass, might in some way reflect this kind of tithing, this intentional slowing down.
blogging and beyond
Yesterday on Talking Points Memo, Josh Marshall drew back momentarily from the relentless news cycle to air a few meta thoughts on blogs and blogging, fleshing out some of the ideas behind his TPM Cafe venture (a multi-blog hub on politics and society) and his recent hiring notice for a “reporter-blogger” to cover Capitol Hill.
Marshall’s ruminations tie in nicely with a meeting the institute is holding tomorrow (I’m running to the airport shortly) at our institutional digs at the University of Southern California in Los Angeles to discuss possible futures of the blogging medium, particularly in regard to the academy and the role of public intellectual. Gathering around the table for a full day of discussion will be a number of blogger-professors and doctoral students, several journalists and journalism profs, and a few interesting miscellaneous spoons to help stir the pot. We’ve set up a blog (very much resembling this one) as a planning stage for the meeting. Feel free to take a look and comment on the agenda and the list of participants.
The meeting is a sort of brainstorm session for a project the institute is hatching that aims to encourage academics with expert knowledge and a distinctive voice to use blogs and other internet-based vehicles to step beyond the boundaries of the academy to reach out to a broader public audience. Issues/questions/problems we hope to address include the individual voice in conflict with (or in complement to) mainstream media. How the individual voice establishes and maintains integrity on the web. How several voices could be aggregated in a way that expands both the audience and the interaction with readers without sacrificing the independence of the individual voices. Blogging as a bridge medium between the academy and the world at large. Blogging as a bridge medium between disciplines in the academy in a way that sheds holistic light on issues of importance to a larger public. And strengths and weaknesses of the blog form itself.
This last point has been on our minds a lot lately and I hope it will get amply discussed at the meeting. A year or two ago, the word “blog” didn’t mean anything to most people. Now it is all but fully embraced as the medium of the web. But exciting as the change has been, it shouldn’t be assumed that blogs are the ideal tool for all kinds of discourse. In fact, what’s interesting about blogs right now, especially the more intellectually ambitious ones, is how much they are doing in so limiting a form. With its ruthlessly temporal structure and swift burial of anything more than 48 hours old, blogs work great for sites like TPM whose raison d’être is to comment on the news cycle, or sites like Boing Boing, Gawker, or Fark.com serving up oddities, gossip and boredom cures for the daily grind. But if, god forbid, you want ideas and discussion to unfold over time, and for writing to enjoy a more ample window of relevance, blogs are frustratingly limited.
Even Josh Marshall, a politics blogger who is served well by the form, wishes it could go deeper:
…the stories that interest me right now are a) the interconnected web of corruption scandals bubbling up out the reining Washington political machine and b) the upcoming mid-term elections.
I cover a little of both. And I’ve particularly tried to give some overview of the Abramoff story. But I’m never able to dig deeply enough into the stories or for a sustained enough period of time or to keep track of how all the different ones fit together. That’s a site I’d like to read every day — one that pieced together these different threads of public corruption for me, showed me how the different ones fit together (Abramoff with DeLay with Rove with the shenanigans at PBS and crony-fied bureaucracies like the one Michael Brown was overseeing at FEMA) and kept tabs on how they’re all playing in different congressional elections around the country.
That’s a site I’d like to read because I’m never able to keep up with all of it myself. So we’re going to try to create it.
I’m excited to hear from folks at tomorrow’s meeting where they’d like blogging to go. I’d like to think that we’re groping toward a new web genre, perhaps an extension of blogs, that is less temporal and more thematic — where ideas, not time, are the primary organizing factor. This question of form goes hand in hand with the content question that our meeting will hopefully address: how do we get more people with big ideas and expertise to start engaging the world in a serious way through these burgeoning forms? I could say more, but I’ve got a plane to catch.
google expands book-scanning project to europe
This week Google will be paying a visit to the Frankfurt Book Fair to talk with European publishers and chief librarians (including arch nemesis Jean-Nöel Jeanneney) about eight new local incarnations of Google Print. (more)
a future written in electronic ink?
Discussions about the future of newspapers often allude to a moment in the Steven Spielberg film “Minority Report,” set in the year 2054, in which a commuter on the train is reading something that looks like a paper copy of USA Today, but which seems to be automatically updating and rearranging its contents like a web page. This is a comforting vision for the newspaper business: reassigning the un-bottled genie of the internet to the familiar commodity of the broadsheet. But as with most science fiction, the fallacy lies in the projection of our contemporary selves into an imagined future, when in fact people and the way they read may have very much changed by the year 2054.
Being a newspaper is no fun these days. The demand for news is undiminished, but online readers (most of us now) feel entitled to a free supply. Print circulation numbers continue to plummet, while the cost of newsprint steadily rises — it hovers right now at about $625 per metric ton (according to The Washington Post, a national U.S. paper can go through around 200,000 tons in a year).
Staffs are being cut, hiring freezes put into effect. Some newspapers (The Guardian in Britain and soon the Wall Street Journal) are changing the look and reducing the size of their print product to lure readers and cut costs. But given the rather grim forecast, some papers are beginning to ponder how other technologies might help them survive.
Last week, David Carr wrote in the Times about “an ipod for text” as a possible savior — a popular, portable device that would reinforce the idea of the newspaper as something you have in your hand, that you take with you, thereby rationalizing a new kind of subscription delivery. This weekend, the Washington Post hinted at what that device might actually be: a flexible, paper-like screen using “e-ink” technology.
An e-ink display is essentially a laminated sheet containing a thin layer of fluid sandwiched between positive and negative electrodes. Tiny capsules of black and white pigment float in between and arrange themselves into images and text through variance in the charge (the black are negatively charged and the white positively charged). Since the display is not light-based (like the electronic screens we use today), it has an appearance closer to paper. It can be read in bright sunlight, and requires virtually no power to maintain an image.
Frank Ahrens, who wrote the Post piece, held a public online chat with Russ Wilcox, the chief exec of E Ink Corp. Wilcox predicts that large e-ink screens will be available within a year or two, opening the door for newspapers to develop an electronic product that combines web and broadsheet. Even offering the screens to subscribers for free, he calculates, would be more cost-efficient than the current paper delivery system.
A number of major newspaper conglomerates — including The Hearst Corporation, Gannett Co. (publisher of USA Today), TOPPAN Printing Company of Japan, and France’s Vivendi Universal Publishing — are interested enough in the potential of e-ink that they have become investors.
But maybe it won’t be the storied old broadsheet that people crave. A little over a month ago at a trade show in Berlin, Philips Polymer Vision presented a prototype of its new “Readius” — a device about the size of a mobile phone with a roll-out e-ink screen. This, too, could be available soon. Like it or not, it might make more sense to watch what’s developing with cell phones to get a hint of the future.
But even if electronic paper catches on — and it seems likely that it, or something similar, will — I wouldn’t count on it to solve the problems of the print news industry. It’s often tempting to think of new technologies that fundamentally change the way we operate as simply a matter of pouring old wine into new bottles. But electronic paper will be a technology for delivering the web, or even internet television — not individual newspapers. So then how do we preserve (or transfer) all that is good about print media, about institutions like the Times and the Post, assuming that their prospects continue to worsen? The answer to that, at least for now, is written in invisible ink.
nicholas carr on “the amorality of web 2.0”
Nicholas Carr, who writes about business and technology and formerly was an editor of the Harvard Business Review, has published an interesting though problematic piece on “the amorality of web 2.0”. I was drawn to the piece because it seemed to be questioning the giddy optimism surrounding “web 2.0”, specifically Kevin Kelly’s rapturous late-summer retrospective on ten years of the world wide web, from Netscape IPO to now. While he does poke some much-needed holes in the carnival floats, Carr fails to adequately address the new media practices on their own terms and ends up bashing Wikipedia with some highly selective quotes.
Carr is skeptical that the collectivist paradigms of the web can lead to the creation of high-quality, authoritative work (encyclopedias, journalism etc.). Forced to choose, he’d take the professionals over the amateurs. But put this way it’s a Hobson’s choice. Flawed as it is, Wikipedia is in its infancy and is probably not going away. Whereas the future of Britannica is less sure. And it’s not just amateurs that are participating in new forms of discourse (take as an example the new law faculty blog at U. Chicago). Anyway, here’s Carr:
The Internet is changing the economics of creative work – or, to put it more broadly, the economics of culture – and it’s doing it in a way that may well restrict rather than expand our choices. Wikipedia might be a pale shadow of the Britannica, but because it’s created by amateurs rather than professionals, it’s free. And free trumps quality all the time. So what happens to those poor saps who write encyclopedias for a living? They wither and die. The same thing happens when blogs and other free on-line content go up against old-fashioned newspapers and magazines. Of course the mainstream media sees the blogosphere as a competitor. It is a competitor. And, given the economics of the competition, it may well turn out to be a superior competitor. The layoffs we’ve recently seen at major newspapers may just be the beginning, and those layoffs should be cause not for self-satisfied snickering but for despair. Implicit in the ecstatic visions of Web 2.0 is the hegemony of the amateur. I for one can’t imagine anything more frightening.
He then has a nice follow-up in which he republishes a letter from an administrator at Wikipedia, which responds to the above.
Encyclopedia Britannica is an amazing work. It’s of consistent high quality, it’s one of the great books in the English language and it’s doomed. Brilliant but pricey has difficulty competing economically with free and apparently adequate….
…So if we want a good encyclopedia in ten years, it’s going to have to be a good Wikipedia. So those who care about getting a good encyclopedia are going to have to work out how to make Wikipedia better, or there won’t be anything.
Let’s discuss.
an ipod for text
When I ride the subway, I see a mix of paper and plastic. Invariably several passengers are lost in their ipods (there must be a higher ipod-per-square-meter concentration in New York than anywhere else). One or two are playing a video game of some kind. Many just sit quietly with their thoughts. A few are conversing. More than a few are reading. The subway is enormously literate. A book, a magazine, The Times, The Post, The Daily News, AM New York, Metro, or just the ads that blanket the car interior. I may spend a lot of time online at home or at work, but on the subway, out in the city, paper is going strong.
Before long, they’ll be watching television on the subway too, seeing as the latest ipod now plays video. But rewind to Monday, when David Carr wrote in the NY Times about another kind of ipod — one that would totally change the way people read newspapers. He suggests that to bounce back from these troubled times (sagging print circulation, no reliable business model for their websites), newspapers need a new gadget to appear on the market: a light-weight, highly portable device, easy on the eyes, easy on the batteries, that uploads articles from the web so you can read them anywhere. An ipod for text.
This raises an important question: is it all just a matter of the reading device? Once there are sufficient advances in display technology, and a hot new gadget to incorporate them, will we see a rapid, decisive shift away from paper toward portable electronic text, just as we have witnessed a widespread migration to digital music and digital photography? Carr points to a recent study that found that in every age bracket below 65, a majority of reading is already now done online. This is mostly desktop reading, stationary reading. But if the greater part of the population is already sold on web-based reading, perhaps it’s not too techno-deterministic to suppose that an ipod-like device would in fact bring sweeping change for portable reading, at least periodicals.
But the thing is, online reading is quite different from print reading. There’s a lot of hopping around, a lot of digression. Any new hardware that would seek to tempt people to convert from paper would have to be able to surf the web. With mobile web, and wireless networks spreading, people would expect nothing less (even the new Sony PSP portable gaming device has a web browser). But is there a good way to read online text when you’re offline? Should we be concerned with this? Until wi-fi is ubiquitous and we’re online all the time (a frightening thought), the answer is yes.
We’re talking about a device that you plug into your computer that automatically pulls articles from pre-selected sources, presumably via RSS feeds. This is more or less how podcasting works. But for this to have an appeal with text, it will have to go further. What if in addition to uploading new articles in your feed list, it also pulled every document that those articles linked to, so you could click through to referenced sites just as you would if you were online?
It would be a bounded hypertext system. You could do all the hopping around you like within the cosmos of that day’s feeds, and not beyond — you would have the feeling of the network without actually being hooked in. Text does not take up a lot of hard drive space, and with the way flash memory is advancing, building a device with this capacity would not be hard to achieve. Of course, uploading link upon link could lead down an infinite paper trail. So a limit could be imposed, say, a 15-step cap — a limit that few are likely to brush up against.
So where does the money come in? If you want an ipod for text, you’re going to need an itunes for text. The “portable, bounded hypertext RSS reader” (they’d have to come up with a catchier name –the tpod, or some such techno-cuteness) would be keyed in to a subscription service. It would not be publication-specific, because then you’d have to tediously sign up with dozens of sites, and no reasonable person would do this.
So newspapers, magazines, blogs, whoever, will sign licensing agreements with the tpod folks and get their corresponding slice of the profits based on the success of their feeds. There’s a site called KeepMedia that is experimenting with such a model on the web, though not with any specific device in mind (and it only includes mainstream media, no blogs). That would be the next step. Premium papers like the Times or The Washington Post might become the HBOs and Showtimes of this text-ripping scheme — pay a little extra and you get the entire electronic edition uploaded daily to your tpod.
As for the device, well, the Sony Librie has had reasonable success in Japan and will soon be released in the States. The Librie is incredibly light and uses an “e-ink” display that is reflective like paper (i.e. it can be read in bright sunlight), and can run through 10,000 page views on four triple-A batteries.
The disadvantages: it’s only black-and-white and has no internet connectivity. It also doesn’t seem to be geared for pulling syndicated text. Bob brought one back from Japan. It’s nice and light, and the e-ink screen is surprisingly sharp. But all in all, it’s not quite there yet.
There’s always the do-it-yourself approach. The Voyager Company in Japan has developed a program called T-Time (the image at the top is from their site) that helps you drag and drop text from the web into an elegant ebook format configureable for a wide range of mobile devices: phones, PDAs, ipods, handheld video games, camcorders, you name it. This demo (in Japanese, but you’ll get the idea) demonstrates how it works.
Presumably, you would also read novels on your text pod. I personally would be loathe to give up paper here, unless it was a novel that had to be read electronically because it was multimedia, or networked, or something like that. But for syndicated text — periodicals, serials, essays — I can definitely see the appeal of this theoretical device. I think it’s something people would use.
trackback, adieu
We’ve officially and permanently shut off the trackback function on if:book. We’re sad to do it. The idea of trackback is such a good one — a way to send signals (pings) to other blogs alerting them that one of their posts is being discussed on your site. It ties the blogosphere together, fosters conversations across the web. It was a beautiful dream, but spammers killed it.
Tom Coates pronounced trackback dead back in April, but if:book was only a few months old at the time, still green and optimistic. We were also less known, so spam was only coming in a light sprinkle. Now it’s been a month since our last legitimate ping, and the daily dose of spam has grown so large (and so filthy) that it hardly seems worth it to keep the door open. Fewer bloggers are tracking back now anyway since most have accepted that it is a dying practice, or perhaps haven’t even heard of it at all.
So trackback is done. I just want to say a few goodbyes…
Goodbye, diet pills.
Goodbye, discount sneakers.
Goodbye, ringtones.
Goodbye, hentai comics.
Goodbye, cheap loans (spelled lones).
Goodbye, online pharmacy.
Goodbye, online casino.
Goodbye, texas holdem.
Goodbye, arbitrage sports betting.
Goodbye, free nude black jack.
Goodbye, rape fantasies.
Goodbye, incest stories.
Goodbye, shemale porn.
Goodbye, animal sex.
Goodbye, gay erotica.
Goodbye, tranny surprise.
Goodbye, sex grannies.
A big middle finger to all of you.