Category Archives: sonyreader

phony bookstore

Since it’s trash the ebooks week here at if:book, I thought I’d point out one more little item to round out our negative report card on the new Sony Reader. gbl.hdr.logo.jpg In a Business Week piece, amusingly titled “Gutenberg 1, Sony 0,” Stephen Wildstrom delivers another less than favorable review of Sony’s device and then really turns up the heat in his critique of their content portal, the Connect ebook store:

These deficits, however, pale compared to Sony’s Connect bookstore, which seems to be the work of someone who has never visited Amazon.com. Sony offers 10,000 titles, but that doesn’t mean you will find what you want. For example, only four of the top 10 titles on the Oct. 1 New York Times paperback best-seller list showed up. On the other hand, many books are priced below their print equivalents–most $7.99 paperbacks go for $6.39–and can be shared among any combination of three Readers or pcs, much as Apple iTunes allows multiple devices to share songs.
The worst problem is that search, the essence of an online bookstore, is broken. An author search for Dan Brown turned up 84 books, three of them by Dan Brown, the rest by people named Dan or Brown, or sometimes neither. Putting a search term in quotes should limit the results to those where the exact phrase occurs, but at the Sony store, it produced chaos. “Dan Brown” yielded 500 titles, mostly by people named neither Dan nor Brown. And the store doesn’t provide suggestions for related titles, reviews, previews–all those little extras that make Amazon great.

Remember that you can’t search texts at all on the actual Reader, though Sony does let you search books that you’ve purchased within your personal library in the Connect Store. But it’s a simple find function, bumping you from instance to instance, with nothing even approaching the sophisticated concordances and textual statistics that Amazon offers in Search Inside. You feel the whole time that you’re looking through the wrong end of the telescope. Such a total contraction of the possibilities of books. So little consideration of the complex ways readers interact with texts, or of the new directions that digital and networked interaction might open up.

phony reader 2: the ipod fallacy

Since the release of the Sony Reader, I’ve been thinking a lot about the difference between digital text and digital music, and why an ebook device is not, as much as publishers would like it to be, an iPod. This is not an argument over the complexity of literature versus the complexity of music, rather it is a question of interfaces. It seems to me that reading interfaces are much more complicated than listening ones.
sony-reader.jpg ipod.jpg The iPod is, as skeptics initially complained, little more than a hard drive with earphones. But this is precisely its genius: the simplicity of its interface, the sleekness of its form, the radical smallness of its immense storage capacity. All these allow us to spend less time sorting through our music — lugging around stacks of albums, ejecting and inserting tapes or discs — and more time listening to it.
A sequence of smooth thumb gestures leads to the desired track. Once the track has commenced, the device is tucked away into a pocket or knapsack, and the music takes over. That’s the simplicity of the iPod. Reading devices, on the other hand — whether paperback, web page or specialized ebook hardware — are felt and perceived throughout the reading experience. The text, the visual design, and the reader’s movement through them are all in constant interaction. So the device necessarily must be more complex.
In other words, a book — even a digital one — is something you have to “handle” in order to process its contents. The question Sony should be asking is what handling a book should mean in a digital, networked context? Obviously, it’s something very different than in print.
Another thing about portable music players from Walkmen to iPods is that music, in its infinite variety, can be delivered to the senses through a uniform channel: from the player, through the wire, to the ear. Again, with books it’s not so simple. Different books have different looks, and with good reason: they are visual media. This is something we tend to forget because we so strongly associate books with intangible things like stories and abstract ideas. But writing is a manipulation of visual symbols, and reading is something we do with our eyes. So well-considered visual design, of both documents and devices, is crucial — as much for electronic documents as for print ones.
Publishers want their ipod, a simple gadget locked into a content channel (like iTunes), but they’re going to have to do a lot better than the Sony Reader. To date, the web has done a much better job at fostering a wide variety of reading forms, primitive as they may still be, than any specialized ebook device or ebook format. A hard drive with ear phones may work for music, but a hard drive (and a pitifully small one at that) with an e-ink screen won’t be sufficient for books.

phony reader

sony reader in hand.jpg What to say about this thing? After multiple delays, it’s finally out, and in time for the holidays. David Rothman, as usual, has provided exhaustive and entertaining coverage over at Teleread (here, here and here), and points to noteworthy reviews elsewhere.
It’s no secret that our focus here at the Institute isn’t on the kind of ebooks that simply transfer printed texts to the screen. We’re much more interested in the new kinds of reading and writing that become possible in a digital, network environment. But even measuring Sony’s new device against its own rather pedestrian goals — replicating the print reading experience for the screen with digital enhancements — I still have to say that the Reader fails. Here are the main reasons why:
1) Replicating the print reading experience?
E-ink is definitely different than reading off of an LCD screen. The page looks much more organic and is very gentle on the eyes, though the resolution is still nowhere near that of ink on paper. Still, e-ink is undeniably an advance and it’s exciting to imagine where it might lead.
Other elements of print reading are conjured less successfully, most significantly, the book as a “random access” medium. Random access means that the reader has control over their place in the book, and over the rate and direction at which they move through it. The Sony Reader greatly diminishes this control. Though it does allow you to leave bookmarks, it’s very difficult to jump from place to place unless those places have been intentionally marked. The numbered buttons (1 through 10) directly below the screen offer offer only the crudest browsing capability, allowing you to jump 10, 20, 30 percent etc. through the text.
Another thing affecting readability is that action of flipping pages is slowed down significantly by the rearrangement of the e-ink particles, producing a brief but disorienting flash every time you change your place. Another important element of print reading is the ability to make annotations, and on the Sony Reader this is disabled entirely. In fact, there are no inputs on the device at all — no keyboard, no stylus — apart from the basic navigation buttons. So, to sum up, the Sony Reader is really only intended for straight-ahead reading. Browsing, flipping and note-taking, which, if you ask me, are pretty important parts of reading a book, are disadvantaged.
2) Digital enhancements?
Ok, so the Sony Reader doesn’t do such a great job at replicating print reading, but the benefits of having your books in digital form more than make up for that, right? Sadly, wrong. The most obvious advantage of going digital is storage capacity, the ability to store an entire library on a single device. But the Sony Reader comes with a piddling 64 megabytes of memory. 64! It seems a manufacturer would have to go out of its way these days to make a card that small. The new iPod Shuffle is barely bigger than a quarter and they start at one gigabyte. Sony says that 64 MB will store approximately 80 books, but throw a few images and audio files in there, and this will dramatically decrease.
So, storage stinks, but electronic text has other advantages. Searchability, for example. True! But the Sony Reader software doesn’t allow you to search texts (!!!). I’d guess that this is due to the afore-mentioned time lags of turning pages in e-ink, and how that would slow down browsing through search results. And again, there’s the matter of no inputs — keyboard or stylus — to enter the search queries in the first place.
Fine. Then how about internet connectivity? Sorry. There’s none. Well then what about pulling syndicated content from the web for offline reading, i.e. RSS? You can do this, but only barely. Right now on the Sony Connect store, there are feeds available from about ten popular blogs and news sources. Why so few? Well, they plan to expand that soon, but apparently there are tricky issues with reformatting the feeds for the Reader, so they’re building up this service piecemeal, without letting web publishers post their feeds directly. Last night, I attended a press event that Sony held at the W Hotel at Union Square, NYC, where I got to play around with one of the devices hooked up to the online store. I loaded a couple of news feeds onto my Reader and took a look. Pretty ghastly. Everything is dumped into one big, barely formatted file, where it’s not terribly clear where one entry ends and another begins. Unrendered characters float here and there. They’ve got a long way to go on this one.
Which leads us to the fundamental problem with the Sony Reader, or with any roughly equivalent specialized e-reading device: the system is proprietary. Read David Rothman’s post for the technical nuances of this, but the basic fact is that the Sony Reader will only allow you to read ebooks that have been formatted and DRMed specifically for the Sony Reader. To be fair, it will let you upload Microsoft Word documents and unencrypted PDFs, but for any more complex, consciously designed electronic book, you’ve got to go through Sony via the Sony Connect store. Sony not only thinks that it can get away with this lock-in strategy but that, taking its cue from the iPod/iTunes dynamo, this is precisely the formula for success. But the iPod analogy is wrong for a number of reasons, biggest among them that books and music are very different things. I’ll address this in another post shortly.
I’ve said it before and I’ll say it again: ebooks are a dead end. Will it be convenient some day to be able to read print books digitally? Certainly. Will the Sony Reader find a niche? Maybe (but Sony Ericsson’s phones look far more dynamic than this feeble device). Is this the future of reading and writing? I don’t think so. Ebooks and their specialized hardware are a red herring in a much bigger and more mysterious plot that is still unfolding.
See also:
phony reader 2: the ipod fallacy
phony bookstore
an open letter to claire israel

amazon looks to “kindle” appetite for ebooks with new device

amazon_kindle.jpg
Engadget has uncovered details about a soon-to-be-released upcoming/old/bogus(?) Amazon ebook reading device called the “Kindle,” which appears to have an e-ink display, and will presumably compete with the Sony Reader. From the basic specs they’ve posted, it looks like Kindle wins: it’s got more memory, it’s got a keyboard, and it can connect to the network (update: though only through the EV-DO wireless standard, which connects Blackberries and some cellphones; in other words, no basic wifi). This is all assuming that the thing actually exists, which we can’t verify.
kindlespecs.jpg
Regardless, it seems the history of specialized ebook devices is doomed to repeat itself. Better displays (and e-ink is still a few years away from being really good) and more sophisticated content delivery won’t, in my opinion, make these machines much more successful than their discontinued forebears like the Gemstar or the eBookMan.
Ebooks, at least the kind Sony and Amazon will be selling, dwell in a no man’s land of misbegotten media forms: pale simulations of print that harness few of the possibilities of the digital (apparently, the Sony Reader won’t even have searchable text!). Add highly restrictive DRM and vendor lock-in through the proprietary formats and vendor sites made for these devices and you’ve got something truly depressing.
Publishers need to get out of this rut. The future is in networked text, multimedia and print on demand. Ebooks and their specialized hardware are a red herring.
Teleread also comments.