Category Archives: the_networked_book

jaron lanier’s essay on “the hazards of the new online collectivism”

In late May John Brockman’s Edge website published an essay by Jaron Lanier“Digital Maoism: The Hazards of the New Online Collectivism”. Lanier’s essay caused quite a flurry of comment both pro and con. Recently someone interested in the work of the Institute asked me my opinion. I thought that in light of Dan’s reportage from the Wikimania conference in Cambridge i would share my thoughts about Jaron’s critique of Wikipedia . . .
I read the article the day it was first posted on The Edge and thought it so significant and so wrong that I wrote Jaron asking if the Institute could publish a version in a form similar to Gamer Theory that would enable readers to comment on specific passages as well as on the whole. Jaron referred me to John Brockman (publisher of The Edge), who although he acknowledged the request never got back to us with an answer.
From my perspective there are two main problems with Jaron’s outlook.
a) Jaron misunderstands the Wikipedia. In a traditional encyclopedia, experts write articles that are permanently encased in authoritative editions. The writing and editing goes on behind the scenes, effectively hiding the process that produces the published article. The standalone nature of print encyclopedias also means that any discussion about articles is essentially private and hidden from collective view. The Wikipedia is a quite different sort of publication, which frankly needs to be read in a new way. Jaron focuses on the “finished piece”, ie. the latest version of a Wikipedia article. In fact what is most illuminative is the back-and-forth that occurs between a topic’s many author/editors. I think there is a lot to be learned by studying the points of dissent; indeed the “truth” is likely to be found in the interstices, where different points of view collide. Network-authored works need to be read in a new way that allows one to focus on the process as well as the end product.
b) At its core, Jaron’s piece defends the traditional role of the independent author, particularly the hierarchy that renders readers as passive recipients of an author’s wisdom. Jaron is fundamentally resistant to the new emerging sense of the author as moderator — someone able to marshal “the wisdom of the network.”
I also think it is interesting that Jaron titles his article Digital Maoism, with which he hopes to tar the Wikipedia with the brush of bottom-up collectivism. My guess is that Jaron is unaware of Mao’s famous quote: “truth emerges in the course of struggle [around ideas]”. Indeed, what I prize most about the Wikipedia is that it acknowledges the messiness of knowledge and the process by which useful knowledge and wisdom accrete over time.

network v. multimedia

During Bob’s synchronous chat with the Chronicle of Higher Education on Wednesday, I was reminded of the distinction he’s drawn between digital books that incorporate multimedia–text, audio, still and moving images–and those that are networked (and, as such, seem more dynamic and/or alive). Of course these two attributes are not mutually exclusive–and Bob never states/implies/screams that they are–but these two features, media-rich and networked, do seem to comprise the salient features of digital texts and the ways in which they part company with their paper counterparts. Moreover, the networked aspect of digital texts and all that it implies has NEVER escaped me–I wrote an hypertextual Master’s thesis complicating this very notion–still, I have bristled each time I’ve heard Bob’s proclamation that “it’s all about the network,” though I couldn’t seem to account for this reaction. Until, that is, I noticed other academics reacting similarly…
It hit me when the other day when Bob was asked a question by Michael Roy (one which reiterates a query from H. Stephen Straight) which said:

I was curious about your quote in the Chronicle article that suggests your change in focus away from multimedia texts towards networked texts. Can you elaborate on why you feel that the priority in development of new genres of electronic texts should be on their ‘networkedness’ rather than in the use of media?

Bob’s answer?:

it’s not really a move away from multimedia, just a re-orientation of its [sic] centrality in the born-digital movement. when i started working in this area full-time — twenty-six years ago — the public network that we know as the internet didn’t exist. our model at the time was the videodisc, an analog medium that suggested the book of the future would be just like the book of the past, i.e. a standalone, frozen, authoritative object. it took me a long time to realize that locating “books” inside the network would over time cause more profound shifts in our idea of what a book is than the simple addition of audio and video.

As I read this exchange it occurred to me why I/we have been harping on this issue and it has to do with our training. Poststructuralist theory taught us that there is no single book frozen in time; we have long since abandoned the notion of the authoritative tome. Foucault, for instance, posited the ‘author function,’ a position in a discourse community, one that contributed to the social construction of knowledge. Books, by extension, are always-already (given Jacque D’s recent passing, a little nod and an enactment of my point here), networked; they are part of a larger oeuvre and refer to each other extensively–thus they contain copious links, even if said links are a good deal more metaphoric in nature than the hyperlink of the networked text.
Moreover, reader response theorists such as Wolfgang Iser and Louise Rosenblatt taught us that the reader never approaches a text without bringing her own perspective to bear on it–a notion that renders each reading act as discrete–and each act of reading by the same reader is unique from the read that preceded it. In this world, then, the notion of a dynamic book versus one that is “frozen in time” becomes a non-issue. Indeed, in some respects, the networked book is in fact More traditional if it depends on textual language to conduct the interaction. Look at GAM3R 7H30RY–the method is unique but in terms of the knowledge made/gained etc, it is perhaps business as usual except for an accelerated and maybe more inclusive pace. By contrast, were you to put out a multimedia networked ‘book,’ and have it reviewed IN MEDIA-RICH language, that would be revolutionary.

wikipedia lampooned in onion

The Onion takes a shot at Wikipedia this week:

Wikipedia, the online, reader-edited encyclopedia, honored the 750th anniversary of American independence on July 25 with a special featured section on its main page Tuesday.

Not bad, though it kinda beats the Wikipedia-is-error-prone point into the ground. But the fact that it’s being satirized says something.
Naturally, the piece has already been noted on Wikipedia’s article on The Onion. The talk page points to another, funnier, wiki-themed “news brief” from last September: “Congress Abandons WikiConstitution.”

today at noon (e.s.t.)! online colloquy at chronicle of higher ed.

Bob will be appearing online at the Chronicle of Higher Education site for a live chat with readers about our recent cover story. The topic: “conversational scholarship.” 12 noon E.S.T.
UPDATE: you can now read a transcript of the chat here (same as the live link).

wikipedia not safe for work

encyclopedie.jpg Stacy Schiff takes a long, hard look at Wikipedia in a thoughtful essay in the latest New Yorker. She begins with a little historical perspective on encyclopedias, fitting Wikipedia into a distinguished, centuries-long lineage of subversion that includes, most famously, the Encyclopédie of 1780, composed by leading French philosophes of the day such as Diderot, Rousseau and Voltaire. Far from being the crusty, conservative genre we generally take it to be, the encyclopedia has long served as an arena for the redeployment of knowledge power:

In its seminal Western incarnation, the encyclopedia had been a dangerous book. The Encyclopédie muscled aside religious institutions and orthodoxies to install human reason at the center of the universe–and, for that muscling, briefly earned the book’s publisher a place in the Bastille. As the historian Robert Darnton pointed out, the entry in the Encyclopédie on cannibalism ends with the cross-reference “See Eucharist.”

But the dust kicked up by revolution eventually settles. Heir to the radical Encyclopédie are the stolid, dependable reference works we have today, like Britannica, geared not at provoking questions, but at providing trustworthy answers.
Wikipedia’s radicalism is its wresting of authority away from the established venues — away from the very secular humanist elite that produced works like the Encyclopédie and sparked the Enlightenment. Away from these and toward a new networked class of amateur knowledge workers. The question, then, and this is the question we should all be asking, especially Wikipedia’s advocates, is where does this latest revolution point? Will this relocation of knowledge production away from accredited experts to volunteer collectives — collectives that aspire no less toward expertise, but in the aggregate performance rather than as individuals — lead to a new enlightening, or to a dark, muddled decline?
Or both? All great ideas contain their opposites. Reason, the flame at the heart of the Enlightenment, contained, as Max Horkheimer famously explained, the seeds of its own descent into modern, mechanistic barbarism. The open source movement, applied first to software, and now, through Wikipedia, to public knowledge, could just as easily descend into a morass of ignorance and distortion, especially as new economies rise up around collaborative peer production and begin to alter the incentives for participation. But it also could be leading us somewhere more vital than our received cultural forms — more vital and better suited to help us confront the ills of our time, many of them the result of the unbridled advance of that glorious 18th century culture of reason, science and progress that shot the Encyclopédie like a cork out of a bottle of radical spirits.
Which is all the more reason that we should learn how to read Wikipedia in the fullest way: by exploring the discussion pages and revision histories that contextualize each article, and to get involved ourselves as writers and editors. Take a look at the page on global warming, and then pop over to its editorial discussion, with over a dozen archived pages going back to December, 2001. Dense as hell, full of struggle. Observe how this new technology, the Internet, through the dynamics of social networks and easy publishing tools, enables a truer instance of that most Enlightenment of ideas: a reading public.
All of which led me to ponder an obvious but crucial notion: that a book’s power is derived not solely from its ideas and language, but also from the nature of its production — how and by whom it is produced, our awareness of that process, and our understanding of where the work as a whole stands within the contemporary arena of ideology and politics. It’s true, Britannica and its ilk are descendants of a powerful reordering of human knowledge, but they have become an established order of their own. What Wikipedia does is tap a long-mounting impulse toward a new reordering. Schiff quotes Charles Van Doren, who served as an editor at Britannica:

Because the world is radically new, the ideal encyclopedia should be radical, too…. It should stop being safe–in politics, in philosophy, in science.

The accuracy of this or that article is not what is at issue here, but rather the method by which the articles are written, and what that tells us. Wikipedia is a personal reeducation, a medium that is its own message. To roam its pages is to be in contact, whether directly or subliminally, with a powerful new idea of how information gets made. And it’s far from safe.
Where this takes us is unclear. In the end, after having explored many of the possible dangers, Schiff acknowledges, in a lovely closing paragraph, that the change is occurring whether we like it or not. Moreover, she implies — and this is really important — that the technology itself is not the cause, but simply an agent interacting with preexisting social forces. What exactly those forces are — that’s something to discuss.

As was the Encyclopédie, Wikipedia is a combination of manifesto and reference work. Peer review, the mainstream media, and government agencies have landed us in a ditch. Not only are we impatient with the authorities but we are in a mood to talk back. Wikipedia offers endless opportunities for self-expression. It is the love child of reading groups and chat rooms, a second home for anyone who has written an Amazon review. This is not the first time that encyclopedia-makers have snatched control from an élite, or cast a harsh light on certitude. Jimmy Wales may or may not be the new Henry Ford, yet he has sent us tooling down the interstate, with but a squint back at the railroad. We’re on the open road now, without conductors and timetables. We’re free to chart our own course, also free to get gloriously, recklessly lost.

physical books and networks 2

Much of our time here is devoted to the extreme electronic edge of change in the arena of publishing, authorship and reading. For some, it’s a more distant future than they are interested in, or comfortable, discussing. But the economics and means/modes of production of print are being no less profoundly affected — today — by digital technologies and networks.
The Times has an article today surveying the landscape of print-on-demand publishing, which is currently experiencing a boom unleashed by advances in digital technologies and online commerce. To me, Lulu is by far the most interesting case: a site that blends Amazon’s socially networked retail formula with a do-it-yourself media production service (it also sponsors an annual “Blooker” prize for blog-derived books). Send Lulu your book as a PDF and they’ll produce a bound print version, in black-and-white or color. The quality isn’t superb, but it’s cheap, and light years ahead of where print-on-demand was just a few years back. The Times piece mentions Lulu, but focuses primarily on a company called Blurb, which lets you design books with customized software called BookSmart, which you can download free from their website. BookSmart is an easy-to-learn, template-based assembly tool that allows authors to assemble graphics and text without the skills it takes to master professional-grade programs like InDesign or Quark. Blurb books appear to be of higher quality than Lulu’s, and correspondingly, more expensive.
nomadeconomics.jpg Reading this reminded me of an email I received about a month back in response to my “Physical Books and Networks” post, which looked at authors who straddle the print and digital worlds. It came from Abe Burmeister, a New York-based designer, writer and artist, who maintains an interesting blog at Abstract Dynamics, and has also written a book called Economies of Design and Other Adventures in Nomad Economics. Actually, Burmeister is still in the midst of writing the book — but that hasn’t stopped him from publishing it. He’s interested in process-oriented approaches to writing, and in situating acts of authorship within the feedback loops of a networked readership. At the same time, he’s not ready to let go of the “objectness” of paper books, which he still feels is vital. So he’s adopted a dynamic publishing strategy that gives him both, producing what he calls a “public draft,” and using Lulu to continually post new printable versions of his book as they are completed.
His letter was quite interesting so I’m reproducing most of it:

Using print on demand technology like lulu.com allows for producing printed books that are continuously being updated and transformed. I’ve been using this fact to develop a writing process loosely based upon the linux “release early and release often” model. Books that essentially give the readers a chance to become editors and authors a chance to escape the frozen product nature of traditional publishing. It’s not quite as radical an innovation as some of your digital and networked book efforts, but as someone who believes there always be a particular place for paper I believe it points towards a subtly important shift in how the books of the future will be generated.
…one of the things that excites me about print on demand technology is the possibilities it opens up for continuously evolving books. Since most print on demand systems are pdf powered, and pdfs have a degree of programability it’s at least theoretically possible to create a generative book; a book coded in such a way that each time it is printed an new result comes out. On a more direct level though it’s also very practically possible for an author to just update their pdf’s every day, allowing for say a photo book to contain images that cycle daily, or the author’s photo to be a web cam shot of them that morning.
When I started thinking about the public drafting process one of the issues was how to deal with the fact that someone might by the book and then miss out on the content included in the edition that came out the next day. Before I received my first hard copies I contemplated various ways of issuing updated chapters and ways to decide what might be free and what should cost money. But as soon as I got that hard copy the solution became quite clear, and I was instantly converted into the Cory Doctrow/Yochai Benkler model of selling the book and giving away the pdf. A book quite simply has a power as an object or artifact that goes completely beyond it’s content. Giving away the content for free might reduce books sales a bit (I for instance have never bought any of Doctrow’s books, but did read them digitally), but the value and demand for the physical object will still remain (and I did buy a copy of Benkler’s tome.) By giving away the pdf, it’s always possible to be on top of the content, yet still appreciate the physical editions, and that’s the model I have adopted.

And an interesting model it is too: a networked book in print. Since he wrote this, however, Burmeister has closed the draft cycle and is embarking on a total rewrite, which presumably will become a public draft at some later date.

GAM3R 7H30RY gets (open) peer-reviewed

Steven Shaviro (of Wayne State University) has written a terrific review of GAM3R 7H30RY on his blog, The Pinnochio Theory, enacting what can only be described as spontaneous, open peer review. This is the first major article to seriously engage with the ideas and arguments of the book itself, rather than the more general story of Wark’s experiment with open, collaborative publishing (for example, see here and here). Anyone looking for a good encapsulation of McKenzie’s ideas would do well to read this. Here, as a taste, is Shaviro’s explanation of “a world…made over as an imperfect copy of the game“:

Computer games clarify the inner logic of social control at work in the world. Games give an outline of what actually happens in much messier and less totalized ways. Thereby, however, games point up the ways in which social control is precisely directed towards creating game-like clarities and firm outlines, at the expense of our freedoms.

Now, I think it’s worth pointing out the one gap in this otherwise exceptional piece. That is that, while exhibiting acute insight into the book’s theoretical dimensions, Shaviro does not discuss the form in which these theories are delivered, apart from brief mention of the numbered paragraph scheme and the alphabetically ordered chapter titles. Though he does link to the website, at no point does he mention the open web format and the reader discussion areas, nor the fact that he read the book online, with the comments of readers sitting plainly in the margins. If you were to read only this review, you would assume Shaviro was referring to a vetted, published book from a university press, when actually he is discussing a networked book that is 1.1 — a.k.a. still in development. Shaviro treats the text as though it is fully cooked (naturally, this is how we are used to dealing with scholarly works). But what happens when there’s a GAM3R 7H30RY 1.2, or a 2.0? Will Shaviro’s review correspondingly update? Does an open-ended book require a more open-ended critique? This is not so much a criticism of Shaviro as an observation of a tricky problem yet to be solved.
Regardless, this a valuable contribution to the surrounding literature. It’s very exciting to see leading scholars building a discourse outside the conventional publishing channels: Wark, through his pre-publication with the Institute, and Shaviro with his unsolicited blog review. This is an excellent sign.

reuters notices wikipedia revisions

It’s interesting to track how the mainstream media covers the big, sprawling story that is Wikipedia.
Here’s an odd little article from Reuters on Wednesday, which reports the flurry of revisions that took place on the Ken Lay Wikipedia article immediately following news of his fatal heart attack (suicide? murder? vanishing act?). What’s odd about the Reuters piece is its obvious befuddlement at the idea that an article could be evolving in real time, or, more to the point, that a news purveyor would allow unverified information to be posted as the story was unfolding — to allow an argument over facts to be aired in front of the public. Apparently, this was the first time this reporter had ever bothered to click the “history” tab at the top of an article.

At 10:06 a.m. Wikipedia’s entry for Lay said he died “of an apparent suicide.”
At 10:08 it said he died at his Aspen home “of an apparent heart attack or suicide.”
Within the same minute, it said the cause of death was “yet to be determined.”
At 10:09 a.m. it said “no further details have been officially released” about the death.
Two minutes later, it said: “The guilt of ruining so many lives finaly (sic) led him to his suicide.”
At 10:12 a.m. this was replaced by: “According to Lay’s pastor the cause was a ‘massive coronary’ heart attack.”
By 10:39 a.m. Lay’s entry said: “Speculation as to the cause of the heart attack lead many people to believe it was due to the amount of stress put on him by the Enron trial.” This statement was later dropped.
By early Wednesday afternoon, the entry said Lay was pronounced dead at Aspen Valley Hospital, citing the Pitkin, Colorado, sheriff’s department. It said he apparently died of a massive heart attack, citing KHOU-TV in Houston.

Hard news has traditionally been prized as the antidote to rumor and speculation, but Wikipedia delivers a different sort of news. It’s a place where churning through the misinformation, confusion and outright lies is all part of the process of nailing down a controversial, breaking news topic. Thinking perhaps that he/she had a scoop, the Reuters reporter unintentionally captures the surpise and mild discomfort most people tend to feel when grappling for the first time with the full implications of Wikipedia.

GAM3R 7H30RY in l.a. weekly

Holly Willis has written a nice, perceptive piece on GAM3R 7H30RY for the LA Weekly arts and books section. It includes some interesting reflections on the process from both Bob and McKenzie. Here’s a good quote from Ken:

“For a lot of writers, any editorial change is like chopping fingers off your child. But to write this way, you really can’t be precious.” The elements that make the process worthwhile, he adds, are the interaction with his readers now instead of following publication, as well as the sensitivity of his readers. “There’s such an attitude of good will. Readers recognize that the book in this form is a gift, and they respond with that in mind.”