Category Archives: the_networked_book

networking textbooks

Daniel Anderson (UNC Chapel Hill), an ever-insightful voice in the wise crowd around the Institute, just announced an exciting english composition textbook project that he’s about to begin developing with Prentice Hall. He calls it “Write Now.” Already the author of two literature textbooks, Dan has been talking with college publishers across the industry about the need to rethink both their process and their product, and has been pleasantly surprised to find a lot of open minds and ears:

…publishers are ready to push technology and social writing both in the production and distribution of their products and in the content of the texts. I proposed playlist, podcast, photo essay, collage, video collage, online profile, and dozens of other technology-based assignments for Write Now. Everyone I talked to welcomed those projects and wanted to keep the media and technology focus of the books. And, not one publisher balked at the notion of shifting the production model of the book to one consistent with the second Web. I proposed adding a public dimension to the writing through social software. I suggested participation from a broad community, and asked that publishers fund and facilitate that participation. I asked that some of the materials be released for the community to use and modify. We all had questions about logistics and boundaries, but every publisher was eager to implement these processes in the development of the books.
In fact, my eventual selection of Prentice Hall as a home for the project was based mainly on their eagerness to figure out together how we might transform the development process by opening it up. I started with an admission that I felt like I was straddling two worlds: one the open source, communal knowledge sphere I admire and participate with online, and two the world where I wanted to publish textbooks that challenge the state of writing but reach mainstream writing classes. We sat down and started brainstorming about how that might happen. The results will evolve over the next several years, but I wouldn’t have committed to the process if I didn’t believe it would offer opportunities for future students, for publishers, and for me to push writing.

As is implied above, Write Now will constitute a blend of the cathedral and the bazaar modes of authorship — Dan will be principal architect, but will also function as a moderator and coordinator of contributions from around the social web. Very exciting.
He also points to another fledgeling networked book project in the rhet/comp field, Rhetworks: An Introduction to the Study of Discursive Networks. I’m going to take some time to look this over.

mckenzie wark interview in halo

This interview with McKenzie Wark was conducted inside an online version of the Halo 2 video game as part of the upcoming fourth episode of This Spartan Life, “a talk show in gamespace.” Many thanks to Chris Burke and the TSL team for doing such a fantastic job. Click the image to play (it’s a little under 14 minutes):

From the interview, here’s McKenzie on collaborating with readers inside his book:

“It sort of brings out what writing always is anyway, which is that, in a sense, you’re always the DJ of other people’s thoughts and ideas, and this just makes that manifest.”

Also see this interesting thread in the GAM3R 7H30RY forum from a while back — a discussion between McKenzie and Chris about “glitching” and other forms of trifling or hacking within the game (the bread and butter of machinima filmmakers), and whether this can lead to real freedom. There’s a moment later on in the video where the debate gets wonderfully concretized in the physical landscape of the game world.
We “shot” the footage back in August at Chris’s studio in Brooklyn. I managed to snap a couple of hazy pictures with my camera phone:

On the left you see the room where Chris and the two camera operators have their consoles. On the right is McKenzie in his own little cave. Everything is recorded through video feeds running out of the Xboxes. Ken and Chris talk over headsets and move around the game environment while the two “cameras” follow behind (the cameras are just the perspectives of the other two gamers). The chaos during Ken’s reading at the end is the work of other online gamers from around the country — TSL groupies who like helping out with shoots and generally raising hell. Seeing Chris try to coordinate this rambunctious crew long distance was highly entertaining.
(If you haven’t seen it, also check out This Spartan Life’s interview with Bob from their first episode. A real treat.)

adobe acrobat 8 is probably not for you

Adobe just announced the release of Acrobat 8, their PDF production software. To promote it, they hosted three “webinars” on Tuesday to demonstrate some of the new features to the interested public. Your correspondent was there (well, here) to see what glimmers might be discerned about the future of electronic reading.

Who cares about Acrobat?

What does Acrobat have to do with electronic books? You’re probably familiar with Acrobat Reader: it’s the program that opens up PDFs. Acrobat is the “author” program: it lets people make PDFs. This is very important in the world of print design and publishing: probably 90% of the new printed material you see every day goes through Acrobat in some form or another. Acrobat’s not quite as ubiquitous as it once was – newer programs like Adobe InDesign, for example, let designers create PDFs that can be sent to the printer’s without bothering with Acrobat, and it’s easy to make PDFs out of anything in Mac OS X. But Acrobat remains an enormous force in the world of print design.

PDF, of course, has been presented as being a suitable format for electronic books; see here for an example. Acrobat provided the ability for publishers to lock down the PDFs that Amazon (for example) sold with DRM; publishers jumped on board. The system wasn’t successful, not least because opening the locked PDFs proved chancey: I have a couple of PDFs I bought during Amazon’s experiment selling them which, on opening, download a lot of “verification information” and then give inscrutable errors. In part because of these troubles, Amazon’s largely abandoned the format – notice their sad-looking ebook store.

Why keep an eye on Acrobat? One reason is because Acrobat 8 is Adobe’s first major release since merging with Macromedia, a union that sent shockwaves across the world of print and web design. Adobe now releases almost most significant programs used in print design. (A single exception is Quark XPress, which has been quietly rolling away towards oblivion of its own accord since around the millennium.) With the acquisition of Macromedia’s web technologies – including Flash and Dreamweaver – Adobe is inching towards a Microsoft-style monopoly of Web design. In short: where Acrobat goes is where Adobe goes; and where Adobe goes is where design goes. And where design goes is where books go, maybe.

So what does Acrobat 8 do?

Acrobat 8 provides a number of updated features that will be useful to people who do pre-press and probably uninteresting to anyone else. They’ve made a number of minor improvements – the U. S. government will be happy to know that they can now use Acrobat to redact information without having to worry about the press looking under their black boxes. You can now use Acrobat to take a bunch of documents (PDF or otherwise) and lump them together into a “bundle”. All nice things, but nothing to get excited about. More DRM than you could shake a stick at, but that’s to be expected.

The most interesting thing that Acrobat 8 does – and the reason I’m bringing this up here – is called Acrobat Connect. Acrobat Connect allows users to host web conferences around a document – it was what Adobe was using to hold their “webinars”. (There’s a screenshot to the right; click on the thumbnail for the full-sized image.) These conferences can be joined by anyone with an Internet connection and the Flash plugin. Pages can be turned and annotations can be made by those with sufficient privileges. Audio chatting is available, as is text-based chatting. The whole “conversation” can be recorded for future reference as a Flash-based movie file.

There are a lot of possibilities that this technology suggests: take an electronic book as your source text and you could have an electronic book club. Teachers could work their way through a text with students. You could use it to copy-edit a book that’s being published. A group of people could get together to argue about a particularly interesting blog post. Reading could become a social experience.

But what’s the catch?

There’s one catch, and it’s a big one: the infrastructure that Acrobat 8 uses: you have to use Adobe’s server, and there’s a price for that. It was suggested that chat-hosting access would be provided for $39 a month or $395 a year. This isn’t entirely a surprise: more and more software companies are trying to rope consumers into subscription-based models. This might well work for Adobe: I’m sure there are plenty of corporations that won’t balk at shelling out $395 a year for what Acrobat Connect offers (plus $449 for the software). Maybe some private schools will see the benefit of doing that. But I can’t imagine, however, that there are going to be many private individuals who will. Much as I’d like to, I won’t.

I’m not faulting Adobe for this stance: they know who butters their bread. But I think it’s worth noting what’s happening here: a divide between the technology available to the corporate world and the general public, and, more specifically, a divide that doesn’t need to exist. Though they don’t have the motive to do so, Adobe could presumably make a version of Acrobat Connect that would work on anyone’s server. This would open up a new realm of possibility in the world of online reading. Instead, what’s going to happen is that the worker bees of the corporate world will find themselves forced to sit through more PowerPoint presentations at their desks.

While a bunch of people reading PowerPoint could be seen as a social reading experience, so much more is possible. We, the public, should be demanding more out of our software.

GAM3R 7H30RY found in online library catalog

Here’s a wonderful thing I stumbled across the other day: GAM3R 7H30RY has its very own listing in North Carolina State University’s online library catalog.

The catalog is worth browsing in general. Since January, it’s been powered by Endeca, a fantastic library search tool that, among many other things, preserves some of the serendipity of physical browsing by letting you search the shelves around your title.
(Thanks, Monica McCormick!)

amazon looks to “kindle” appetite for ebooks with new device

Engadget has uncovered details about a ~~soon-to-be-released~~ upcoming/old/bogus(?) Amazon ebook reading device called the “Kindle,” which appears to have an e-ink display, and will presumably compete with the Sony Reader. From the basic specs they’ve posted, it looks like Kindle wins: it’s got more memory, it’s got a keyboard, and it can connect to the network (update: though only through the EV-DO wireless standard, which connects Blackberries and some cellphones; in other words, no basic wifi). This is all assuming that the thing actually exists, which we can’t verify.

Regardless, it seems the history of specialized ebook devices is doomed to repeat itself. Better displays (and e-ink is still a few years away from being really good) and more sophisticated content delivery won’t, in my opinion, make these machines much more successful than their discontinued forebears like the Gemstar or the eBookMan.
Ebooks, at least the kind Sony and Amazon will be selling, dwell in a no man’s land of misbegotten media forms: pale simulations of print that harness few of the possibilities of the digital (apparently, the Sony Reader won’t even have searchable text!). Add highly restrictive DRM and vendor lock-in through the proprietary formats and vendor sites made for these devices and you’ve got something truly depressing.
Publishers need to get out of this rut. The future is in networked text, multimedia and print on demand. Ebooks and their specialized hardware are a red herring.
Teleread also comments.

wall street journal on networked books and GAM3R 7H30RY

The Wall Street Journal has a big story today on networked books (unfortunately, behind a paywall). The article covers three online book experiments, Pulse, The Wealth of Networks, and GAM3R 7H30RY. The coverage is not particularly revelatory. What’s notable is that the press, which over the past decade-plus has devoted so much ink and so many pixels to ebooks, is now beginning to take a look at a more interesting idea. (“The meme is launched!” writes McKenzie.) Here’s the opening section:

Boundless Possibilities
As ‘networked’ books start to appear, consumers, publishers and authors get a glimpse of publishing to come
“Networked” books — those written, edited, published and read online — have been the coming thing since the early days of the Internet. Now a few such books have arrived that, while still taking shape, suggest a clearer view of the possibilities that lie ahead.
In a fairly radical turn, one major publisher has made a networked book available free online at the same time the book is being sold in stores. Other publishers have posted networked titles that invite visitors to read the book and post comments. One author has posted a draft of his book; the final version, he says, will reflect suggestions from his Web readers.
At their core, networked books invite readers online to comment on a written text, and more readers to comment on those comments. Wikipedia, the open-source encyclopedia, is the ultimate networked book. Along the way, some who participate may decide to offer up chapters translated into other languages, while still others launch Web sites where they foster discussion groups centered on essays inspired by the original text.
In that sense, networked books are part of the community-building phenomenon occurring all over the Web. And they reflect a critical issue being debated among publishers and authors alike: Does the widespread distribution of essentially free content help or hinder sales?

If the Journal would make this article available, we might be able to debate the question more freely.

discursions II: networked architecture, a networked book

I’m pleased to announce a new networked book project the Institute will begin working on this fall. “Discursions, II” will explore the history and influence of the Architecture Machine Group, the amazing research collective of the late 60s and 70s that later morphed into the MIT Media Lab. The book will be developed in collaboration with Kazys Varnelis, an architectural historian whom we met this past year at the Annenberg Center at USC, when he was a visiting fellow leading the “Networked Publics” research project.

“Seek,” Architecture Machine Group, 1969-70
As its name suggests, the Architecture Machine Group was originally formed to explore how computers might be used in the design of architecture. From there, it went on to make history, inventing many of the mechanisms and metaphors of human-machine interaction that we live, work and play with to this day. Lately, Kazys’ focus has been on contemporary architecture and urbanism in the context of network technologies, and how machine-mediated interactions are becoming a key feature of human environments. So he’s pretty uniquely positioned to weave together the diverse threads of this history. Most important from the Institute’s perspective, he’s interested in playing around with the form and feel of publication.
And good news. Kazys recently resettled here on the east coast, where he will be heading up the new Network Architecture Lab (NetLab) at Columbia’s Graduate School of Architecture, Planning, and Preservation. One of the lab’s first projects will be this joint venture with the Institute. Unlike Without Gods and GAM3R 7H30RY, both of which are print-network hybrids, “Discursions, II” will grow one hundred percent on the network, beginning from its initial seeds: a dozen videos of seminal ARCMac demos, originally published on a video disc called “Discursions”. The book will also go much further into collaborative methods of work, and into blurring the boundaries of genre and media form, employing elements of documentary film, textual narrative, and oral history (and other strategies yet to be determined).
From the NetLab press release (AUDC, mentioned below, is Kazys’ nonprofit architectural collective):

Formed in 2001, AUDC [Architecture Urbanism Design Collaborative] specializes in research as a form of practice. The AUDC Network Architecture Lab is an experimental unit at Columbia University that embraces the studio and the seminar as venues for architectural analysis and speculation, exploring new forms of research through architecture, text, new media design, film production and environment design.
Specifically, the Network Architecture Lab investigates the impact of computation and communications on architecture and urbanism. What opportunities do programming, telematics, and new media offer architecture? How does the network city affect the building? Who is the subject and what is the object in a world of networked things and spaces? How do transformations in communications reflect and affect the broader socioeconomic milieu? The NetLab seeks to both document this emergent condition and to produce new sites of practice and innovative working methods for architecture in the twenty-first century. Using new media technologies, the lab aims to develop new interfaces to both physical and virtual space. This unit is consciously understood as an interdisciplinary entity, establishing collaborative relationships with other centers both at Columbia and at other institutions.
The NetLab begins operations in September 2006 with “Discursions, II” an exploration of history of architecture, computation, and new media interfaces at the Architecture Machine Group at MIT done in collaboration with the Institute for the Future of the Book.

For a better idea of Kazys’ interests and voice, take a look at this fascinating and wide-ranging interview published recently on BLDGBLOG. Here, he talks a bit more about what we’re hoping to do with the book:

The goal, then, is to create a new form of media that we’re calling the Networked Book. It’s a multimedia book, if you will, that can evolve on the internet and grow over time. We’re now hoping to get the original players involved, and to get commentary in there. The project won’t be just the voice of one author but the voices of many, and it won’t be just one form of text but, rather, all sorts of media. We don’t really know where it will go, in fact, but that’s part of the project: to let the material take us; to examine the past, present, and future of the computer interface; and to do something that’s really bold. It’s not that we don’t know what we’re doing [laughter] – it’s that we have a wide variety of options.

Congratulatons, Kazys, on the founding of the NetLab. We can’t wait to move forward with this project.

encouraging

The following was posted on Sunday by Mitch Stephens on Without Gods (for those of you still unfamiliar with it, Without Gods is the public work diary for Mitch’s forthcoming history of atheism, which we’ve been hosting for the past eight months — wow, has it been that long?!).

Thanks
The quality of the comments here lately has seemed, to me, extraordinarily high.
One of the purposes of blogging a book as it is being written is to have ideas tested and, possibly, sharpened, transformed or overturned. This has repeatedly occurred — although I have not often weighed in with comments of my own acknowledging that. Please take this as a blanket acknowledgement and expression of appreciation.

GAM3R 7H30RY may be flashier, and more technically ambitious, but in many ways Without Gods has been a more revelatory experiment in networked writing. As Mitch acknowledges, the sustained activity, and quality, of the comment streams has been impressive, and above all, interesting to read. It’s fascinating to follow this evolving collaboration between author and reader, and to watch Mitch come into his own as a skilled moderator of blog-based discussion. It remains to be seen how these conversations will end up shaping the finished book, but for some examples of a tangible collaboration taking place, take a look at these recent “Author Needs Advice” posts (part 1, part 2), in which Mitch asks for feedback on specific sections of the work-in-progress. Whatever the outcome, it’s clear that this reconfiguration of the writing process is yielding real rewards.

notable wikipedians

Simon Pulsifer: “the king of Wikipedia”
“He lives at home and doesn’t have a girlfriend.”
(photo: Bill Grimshaw/The Globe and Mail)

I just came across this story in The Toronto Globe and Mail about a young man from Ottawa by the name of Simon Pulsifer who, under the moniker SimonP, is Wikipedia’s most prolific contributor: “with 78,000 entries edited and 2,000 to 3,000 new articles to his name. He can’t remember the exact number.”
Pulsifer is also the subject of an article in Wikipedia, which, like many of the vanity stubs devoted to the encyclopedia’s editors, was nominated for deletion, only to be voted a keeper after some discussion. Justin Hall, a colleague of ours at USC, often cited as the first blogger, and a distinguished Wikipedian in his own right, offered the following in defense of the Pulsifer page:

As Wikipedia grows in importance and global reach, the most passionate participants in this collective editing experiment become important global intellectuals. Simon Pulsifer is one of the first public Wikipedians – with a great number of articles, a passion for editing under-developed subjects, and a strong sense of the mission of Wikipedia. He might not care to have an article about him here, but already mainstream media outlets (a Canadian newspaper) and online news sites (digg.com) have saluted his work. That attention and importance is only likely to increase. Let’s keep this article because Simon Pulsifer has already reached a greater number of people than many of the “historic” individuals described on Wikipedia.

Both Pulsifer and Hall are members of what could be considered the Wikipedia elite, the “notable Wikipedians“. Many of these probably deserve a good share of the credit for Wikipedia’s success. Now, though, I’m more interested in how Wikipedia’s corps of editors might gradually expand to include a greater slice of the public: teacher, students, and people from all walks of life.
Zealous Wikipedia hobbyists like Pulsifer, god love ’em, will hopefully, over time, be considered the exceptions that prove the general rule of participation: editing as a more modest pursuit that one builds into one’s intellectual life and lifelong learning regimen. If enough people begin to take part in this way, Wikipedia could become more diverse, more exhaustive, and more accurate than it already is. The Pulsifers and Halls might end up being its governors, its civil servants, its politicians. Of course, it is the process that is most important: the kind of civic participation and engagement over points of dissent that collaborating on Wikipedia entails. Bob explained this eloquently last week. Or, as Pulsifer describes it:

You write an article and you think you’ve made it as good as it can be and then you put it out there for everyone to see and edit. And within just a few minutes, you have started a dialogue over how best to represent a subject.

pinkwater dips his toes (and quill) into the web

The Institute is back in Los Angeles at USC, our home away from home in academe, where, for the next two days, we’re holding an introductory “boot camp” session with a small group of professors who will begin using Sophie in their classes this fall. USC is just southwest of downtown LA, right near the La Brea Tar Pits, which, incidentally, is the starting point of the latest book by one of my favorite childhood writers, Daniel Manus Pinkwater, who, I just read in Publishers Weekly, is publishing his newest book online.

Pinkwater, author of Lizard Music, The Hoboken Chicken Emergency, the Snarkout Boys novels, and many, many others, is publishing his newest effort, The Neddiad, “a rip-roaring, foot-stomping, blood-curdling adventure, with station stops in Chicago, Flagstaff, and Hollywood, California,” free on his website as a serial.
With the blessing of his publisher, Houghton Mifflin, Pinkwater has set up a simple, very readable little site, where readers can imbibe the book, in slightly raw form, one chapter per week.

What we are presenting is the original author’s manuscript. There are some typos, and editorial corrections, and changes by me are not included. So the published book will be slightly different. I am a careful writer, and worked with a fine editor, so the differences are not great, but I thought it might be of interest for some to see what the book was like when handed in.

In many ways, this is a very PInkwater move — plugging his book into an electrical socket and watching it glow. There’s also a discussion forum, so it’s something of a networked book:

Readers are welcome to post comments, criticisms, complaints, and exchange remarks–a link will be provided, and I may periodically chime in to discuss and argue with the posters.

Pinkwater told PW:

When I was younger a circus hand showed me how they let kids sneak into the circus. If they were bold enough to try, they got to stay. I’m trying to keep that feeling for kids with this project. It lets kids sneak into the tent. We’re deliberately keeping it from looking slick; there are no ads. Of course, it’s with Houghton Mifflin’s kind permission that we can offer this, but it’s still a bit of homebrew, slightly different from the finished version. We hope that the readers who enjoy what they find online will want to buy the book, too.

If nothing else, Pinkwater has grasped an important (and counterintuitive) principle of web publishing: that giving stuff away can help sell books. It helps facilitate a discussion about that stuff, and can make readers feel better disposed toward you and your work (i.e. more likely to buy it in print). One chapter per week is a rather dribbling pace, however (recall the somewhat disingenuous serialization of Pulse by FSG), and might be a bit like Chinese water torture for Pinkwater’s ardent fans. But we’ll see.

if:book

A Project of the Institute for the Future of the Book