Category Archives: Publishing, Broadcast, and the Press

excellent analysis of times select

You can’t fault the Times for trying to find a new business model for the web, but they seem to be doing themselves more harm than good with Times Select. Jay Rosen has a terrific post on Press Think running through various reactions to the NY Times’ new subscription service that charges $49.99 per year for access to columnists, archives, and exclusive interactive features. Rosen rightly notes that the Times has gotten the idea of exclusivity all wrong:

The phrase “exclusive online accesss” advertises two different goods. The first good is the work of the Times columnists themselves. The proposition that some will pay for that is hard to prove until you try, but it’s simple to understand. The second good being advertised is exclusivity. You, the lucky TimesSelect subscriber, have access to these voices. Others do not. The value proposition there is muddled. If we prize up-to-date information about petroleum markets, we might value it more–and pay a premium–if the news is exclusively available to paying customers; but do we value Nicholas D. Kristof’s column more if he’s an “exclusive?”
We don’t. In fact, it’s probably the reverse. If everyone is reading a columnist, that makes the columnist more of a must have. If “everyone” isn’t, less of a must. “Exclusive online access” attacks the perception of ubiquity that is part and parcel of a great columnist’s power. In his prime Walter Lippmann was called “the name that opened every door.” Nick Kristof’s brand of human rights journalism, which depends on the mobilization of outrage, is simply less potent if it can’t reach widely around the world, and pass by every door.

The Wall Street Journal is an exclusive paper, so offering it over the web as a pay subscription service actually increases its cachet. The Times is a different sort of paper – it has a general audience and is read the world over. Its ubiquity, its availability over the web, is part of its identity.
Moroever, the Times is seriously overvaluing its columnists, or worse, de-valuing them by placing them behind a pay wall. If I were Tierney, or Kristof or Dowd, I would be furious. It makes them look like preened show dogs when everyone else is duking it out in the commons for all to read. Seems like a one-way ticket to irrelevance. Plus, soon they’re going to have to take part in all sorts of online chats and seminars with Select subscribers – I bet they’ll really start to chafe then.
The archive access is certainly tempting, though over-priced. Still, that seems a better starting point for a paperless subscription model, though it’s hard to imagine archives alone finding a mass paying audience.

more shrinking newsrooms: “the perennial gale of creative destruction”

“Mercury News plans to shrink newsroom by 52 jobs”:

The newspaper whose newsroom topped 400 people at the height of the dot-com economic boom in Silicon Valley could not avoid downsizing to reflect a local economy that never recovered. But the larger problem…is that the stock market offers no slack to news organizations in less profitable years….
…Two weeks ago, the publicly traded Knight Ridder, the nation’s second-largest newspaper chain, announced that earnings per share would fall 20%, which it attributed to higher paper costs and health insurance premiums.

Joseph A. Schumpeter, Capitalism, Socialism and Democracy:

The opening up of new markets, foreign or domestic, and the organizational development from the craft shop and factory to such concerns as U.S. Steel illustrate the same process of industrial mutation-if I may use that biological term-that incessantly revolutionizes the economic structure from within, incessantly destroying the old one, incessantly creating a new one. This process of Creative Destruction is the essential fact about capitalism. It is what capitalism consists in and what every capitalist concern has got to live in….
Every piece of business strategy acquires its true significance only against the background of that process and within the situation created by it. It must be seen in its role in the perennial gale of creative destruction; it cannot be understood irrespective of it or, in fact, on the hypothesis that there is a perennial lull….

marketing books on mobile phones

Harper Collins Australia’s new MobileReader service beams information about new titles and authors, and even book excerpts, to a cellphone. They’re beginning with promotions of Dean Koontz, Paul Coelho and others.
(via textually)

new york times and several philly papers cutting staff

“Times Company Announces 500 Job Cuts”
“Philly Newspapers Announce 100 Job Cuts”
From an internal email sent by Bill Keller (NY Times Executive Editor) breaking the bad news (leaked to Gawker):

I won’t pretend that it will be painless. Between the buyouts earlier this summer and the demands placed on us by the IHT and the Website — not to mention the heroic commitment we’ve made to covering the aftermath of Katrina – we don’t have a lot of slack. Like the rest of you, I found the recent spate of retirement parties more saddening than celebratory, both for the obvious personal reasons and because they represented a sapping of our collective wisdom and experience. Throughout these lean years you have worked your hearts out to perform our daily miracle, and I wish I could tell you relief was in sight.

Bob Cauthorn comments on Rebuilding Media about newspapers on the precipice:

The pro-industry spin will talk about combining web-site and print readers, which is disingenuous in exactly 1,465 ways. For example, does someone from Islamabad dipping in for one story on your web site have equal value as a seven-day-a- week local print subscriber?…
…The notion of platform shift — people moving from print to web just, you know, because — is a comfort to the media establishment as it suggests people still really, really, really love their product, they’re just selecting a different distribution mechanism.
Nonsense. The platform shift doctrine is a dangerous — and for some media companies, ultimately fatal — illusion that blinds the industry to necessary changes in the core product. Platform shift is the argument for the status quo: We don’t have to do anything different.

Speaking of not doing anything different, the Wall Street Journal ran this story about magazines experimenting with “digital editions”: “electronic versions of their publications that replicate every page of the print edition down to the table of contents and the ads.”
Cauthorn goes on about possibly breathing new life into print:

If newspapers fix their print products circulation will grow — change format, revive local coverage, alter the hierarchical approach to the news, open the ears of the newsrooms and get reporters back on the street where they belong. If you want to get really daring, re-imagine print newspapers as a three-day a week product rather than as a seven-day a week product.
As a practical matter, print newspapers only make money three days a week anyway. Imagine the interplay between a seven day a week digital product and a densely focused (and wildly profitable) three-day a week print product. Each doing different things. Each serving readers and advertisers in different ways.

The Guardian has just totally revamped its print identity, abandoning the broadsheet for the more petite Berliner format and adopting a slicker style. It’ll be worth watching whether this catches on. New packaging might make newspapers cuter, but not necessarily better.

ron silliman: “the chinese notebook”

5. Language is, first of all, a political question.

The cover of Ron Silliman's _The Chinese Notebook_Like the problem of hunger in the world, the problem with publishing in the United States isn’t one of supply but one of distribution.

What’s worried me lately: that I go to airport bookshops and always see the same books. Because I live in New York, I can go to any number of specialized bookshops & find just about anything I want. The same is not true in many other parts of the country; the same is certainly not true in many other parts of the world. What worries me about airport bookshops is how few books they carry: how narrow a range of ideas is presented. May God help you if you’d like to buy anything other than Dan Brown in the Minneapolis/St. Paul airport. This is an exaggeration, but not by much. James Patterson is also available, as are the collected works of J. K. Rowling, and, for a limited time, those of J. R. R. Tolkien.

Into this emptiness is paraded the miracle of electronic publishing. As pushed by Jason Epstein, amongst others, the idea of print-on-demand will solve the question of supply forever more – you could go to a bookstore, request a book, and Barnes & Noble would print it out for you. (Let’s not think about copyright for the moment.) Jason Epstein believes these machines will be small enough to fit into an airport bookstore. This hasn’t happened yet, and I’m doubtful that it will any time soon, if at all. Booksellers have the supply & distribution issue down cold for Brown & Patterson & J. K. Rowling – they have no incentive to invest in these machines. When was the last time you, member of the reading public, went to complain to Barnes & Noble about their selection?

Until this marvelous future creates itself out of publishers’ good will towards humanity, people are presenting texts online, with varying degrees of success. If you have a laptop in the MSP airport (& a credit card to pay for wireless internet there), or, for that matter, any computer connected to the internet, you can go to ubu.com and browse their archive of documents of the avant-garde. Among the treasures are /ubu editions, an imprint that electronically reprints various texts as PDFs. They’re free. I have a copy of Ron Silliman’s The Chinese Notebook, a reprint of a 26-page poem which originally appeared in The Age of Huts. Ubu reprinted it (and the other two parts of The Age of Huts) with Silliman’s permission.

6. I wrote this sentence with a ballpoint pen. If I had used another, would it be a different sentence?

/Ubu editions (edited by Brian Kim Stefans) aren’t really electronic books, and don’t conceive of themselves as such. Rather, they are a way of electronically distributing a book. This PDF is 8.5” x 11”. While you can read it from a screen – I did – it’s meant to be printed out at home & read on paper. That said, this isn’t a quick and dirty presentation. Somebody (a mysterious “Goldsmith”) has gone to the trouble of making it an attractive object. It has a title page with attractive, interesting, and appropriate art (an interactive study by Mel Bochner from Aspen issue 5–6; ubu.com graciously hosts this online as well). There’s a copyright page that explains the previous. There’s even a half title page – somebody clearly knows something about book design. (How useful a half title page is in a book that’s meant to be printed out I’m not sure. It’s a pretty half title page, but it’s using another piece of your paper to print itself.) There’s also a final page, rounding off the total to 30 pages; if you print this off double-sided, you’ll have your very own beautiful stack of paper.

(Which is better than nothing.)

8. This is not speech. I wrote it.

Silliman’s text is (as these quotes might suggest) a list of 223 numbered thoughts about poetry and writing that forms a (self-contained) poem in prose. It is explicitly concerned with the form of language.

Karl Marx anticipating Walter J. Ong: “Is the Iliad possible when the printing press, and even printing machines, exist? Is it not inevitable that with the emergence of the press, the singing and the telling and the muse cease; that is, that the conditions necessary for epic poetry disappear?” (The German Ideology, p. 150; quoted in Neil Postman’s A Bridge to the 18th Century: How the Past Can Improve Our Future).

17. Everything here tends away from an aesthetic decision, which, in itself, is one.

Silliman’s text is nicely set – not beautifully, but well enough, using Baskerville. Baskerville is a neoclassical typeface, cool and rational, a product of the 18th century. Did Silliman think about this? Was the designer thinking about this? Is this how his book looked in print? in the eponymous Chinese notebook in which he wrote it? I don’t know, although my recognition of the connotations of the type inflects itself on my reading of Silliman’s poem.

21. Poem in a notebook, manuscript, magazine, book, reprinted in an anthology. Scripts and contexts differ. How could it be the same poem?

Would Silliman’s poem be the same poem if it were presented as, say, HTML? Could it be presented as HTML? This section of The Age of Huts is prose and could be without too many changes; other sections are more dependent on lines and spacing. Once a poem is in a PDF (or on a printed page), it is frozen, like a bug in amber; in HTML, type wiggles around at the viewer’s convenience. (I speak of the horrors HTML can wreak on poetry from some experience: in the evenings, I set non-English poems (in print, for the most part) for Circumference.)

47. Have we come so very far since Sterne or Pope?

Neil Postman, in his book, wonders about the same thing, answers “no”, and explains that in fact we’ve gone backwards. Disappointingly, there’s little reference to Sterne in Postman’s book, although he does point out that Oliver Goldsmith’s The Vicar of Wakefield was more widely read in the eighteenth century: possibly the literary public has never cared for the challenging.

Project Gutenberg happily presents their version of Tristram Shandy online in a plain text version: at certain points, the reader sees “(two marble plates)” or “(two lines of Greek)” and is left to wonder how much the text has changed between the page and the screen. Sterne’s novel, like Pope’s poetry, is agreeably self-aware: how Sterne would have laughed at “(page numbering skips ten pages)” in an edition without page numbers. There are a few lapses in ubu.com’s presentation of Silliman, but they’re comparably minor: some of the entries in Silliman’s list aren’t separated by a blank space, leading one to suspect the pagination was thrown out of whack in Quark. When something’s free . . .

53. Is the possibility of publishing this work automatically a part of the writing? Does it alter decisions in the work? Could I have written that if it did not?

A writer writes to communicate with a reader unknown. Publishers publish to make money. These statements are not always true – there’s no shortage of craven writers if there’s a sad dearth of virtuous publishers – but they can be taken as general rules of thumb. Where does electronic publishing fit into this set of equations? Certainly when Silliman was writing this twenty years ago he wasn’t thinking seriously about distributing his work over the Internet.

(Silliman has, for what it’s worth, an excellent blog, suggesting that had the possiblity been around twenty years ago, he would have been thinking about it.)

56. As economic conditions worsen, printing becomes prohibitive. Writers posit less emphasis on the page or book.

Why does ubu.com’s reprinting of Ron Silliman’s poetry seem more interesting to me than what Project Gutenberg is doing? Even the cheapest edition of Tristram Shandy that I can buy looks better than what they put out. (Ashamed of their text edition, one supposes, they’ve put out an HTML version of the book, which is an improvement, but not enough of one that I’d consider reading it for six hundred pages.) More to the point: it’s not that hard to find a copy of Tristram Shandy. You can even find one in one of the better airport bookstores. It’s out of copyright and any would-be publisher who wants to can print their own version of it without bothering with paying for rights.

I could not, alas, go to a bookstore and buy myself a copy of The Age of Huts because it’s been out of print for years. Thanks a lot, publishing. Good work. I could go to Amazon.com and buy a “used/collectible” copy for $113.20 – but precisely none of that money would go to Ron Silliman. But I don’t want a collectible copy: I’m interested in reading Silliman, not hoarding him. (Perhaps I start to contradict myself here.)

223. This is it.

But there are still questions. How do we ascribe value to a piece of art in a market economy? Are Plato’s ideas less valuable than those of Malcolm Gladwell because you can easily pick up the collected works of the first for less than 10% of what the two books of the second would cost you? when you can download old English translations for free on the Internet?

How valuable is a free poem on the Internet? How much more valuable is an attractive edition of a free poem on the Internet? even if you have to print it out to read it?

Why aren’t more people doing this?

uh oh

ny times select.jpg ny times select features.jpg
It’s really happening. Next Monday, The New York Times will inaugurate its “Times Select” subscription service. NYTimes.com will remain free, with much of the usual content still available (including multimedia), but op-eds and columnists will be pay-only. Oh well, the Washington Post opinion page is better anyway. The 100-article-per-month archive access is slightly tempting though.
The Times is betting that significant numbers of readers will shell out, just like they do for a premium channel on cable. Can the Times be the HBO of web news? Casual reader poll: who’s thinking of paying?
(link: Letter From the Editor explaining the new service to readers)

yahoo! experiments with multimedia journalism

Yahoo! has enlisted tele-journalist and blogger Kevin Sites to produce a one-year web program chronicling the world’s conflict zones in multimedia format.
hotzone.jpg
Sites has become known for his jaunts as a “solo journalist,” trundling from hot spot to hot spot with a backpack full of gadgetry, beaming reports from his one-man broadcast station. It’s a formula that is tailor-made for the web. Clearly, Yahoo! was paying attention. The NY Times reports on “Kevin Sites In the Hot Zone”:

As he travels to these places, Mr. Sites will write a 600- to 800-word dispatch each day and produce a slide show of 5 to 10 digital photographs. He will also narrate audio travelogues. There will be several forms of video – relatively unedited footage posted several times a week, and once a week, a more traditional video report, edited in the style of a network news broadcast.
Mr. Sites will also be the host of regular online chats with Yahoo users who will be able to post comments on message boards. And he will post quick text messages on the site updating his activities throughout the day.

Counting on war and carnage as a surefire crowd draw, Yahoo! makes a rather tawdry entrance into independent journalism. But this is a very significant move nonetheless, evidence that Yahoo! is evolving into a full-fledged media company, and suggesting that the one-man-band approach to journalism and webcast might become a regular thing. If the Sites show finds an audience, they should try out serious investigative reporting or medium-length documentary.

recommended podcast: “information as news”

Katrina blew through the news business just as furiously as it tore through the Gulf Coast. For a good discussion of this, I highly recommend last night’s podcast of Open Source, a great new program on public radio that is of, by and through the web, generating story ideas and discussion on its blog. The show operates in an exciting border zone, dealing with general interest stories while always keeping an eye on the changing communication practices that are affecting/chanelling them. Last night’s show – “Craigslist and Nola.com: Information as News” – deals with citizen coverage of Katrina and the big changes underfoot for professional journalism.
Host Christopher Lydon speaks, with the breathless excitement of a man watching his profession change before his eyes, about “changing terms of authority in the news business” after Hurricane Katrina. He has on as guests Craig Newmark of craigslist (New Orleans site), nola.com editor Jon Donley, and media critic/blogger/citizen journalism guru Jeff Jarvis. From the intro:

The best reporting in the world — no hyperbole, the best reporting in the world — this week came from the web division of the New Orleans Times Picayune, nola.com. Information — missing person reports, safe and alive person reports — became news. And it became a source, even, for rescue teams, more accurate than anything else they had to go on.
Craigslist, after Katrina, became a forum for finding the missing and housing the saved, and what you find on Craigslist are stories as compelling as anything on CNN. Maybe what communities want in a time of crisis is good information, and maybe detailed, accurate information makes the best story. Craig and Jeff helped invent two new ways of collecting and distributing information; Jon is perfecting it right now in the Crescent City.

convergence sighting: the multi-channel tv screen

tv mosaic.jpg
Several new “interactive television” services are soon to arrive that offer “mosaic” views of multiple channels, drawing TV ever nearer to full adoption of the browser, windows, and aggregator paradigms of the web (more in WSJ). It seems that once television is sufficiently like the web, it will simply be the web, or one province thereof.