More fun with book metadata. Hot on the heels of Bkkeepr comes Booklert, an app that lets you keep track of the Amazon rank of your (or anyone else’s) book. Writer, thinker and social media maven Russell Davies speculated that he’d love to have such a thing for keeping track of his book. No sooner was this said than MCQN had built it; so far it has few users, but fairly well-connected ones.
Reading MCQN’s explanation I get a picture of Booklert as a time-saving tool for hypercompetitive and stat-obsessed writers, or possibly as a kind of masochistic entertainment for publishers morbidly addicted to seeing their industry flounder. Then perhaps I’m being uncharitable: assuming you accept the (deeply dodgy) premise that the only meaningful book sales are those conducted through Amazon, Booklert – or something similar – could be used to create personalized bestseller lists, adding a layer of market data to the work of trusted reviewers and curators. I’d be interested to find out which were the top-selling titles in the rest of the Institute’s personal favourites list; I’d also be interested to find out what effect a few weeks’ endorsement by a high-flying member of the digerati might have on a handful of books.
But whether or not it is, as Davies asserts, “exactly the sort of thing a major book business could have thought of, should have thought of, but didn’t”, Booklert illustrates the extent to which, in the context of the Web, most of the key developments around the future of the book do not concern the form, purposes or delivery mechanism of the book. They concern metadata: how it is collected, who owns it, who can make use of it. Whether you’re talking DRM, digitization, archiving, folksonomies or feeds, the Web brings a tendency – because an ability – to see the world less in terms of static content than in terms of dynamic patterns, flows and aggregated masses of user-generated behavior. When thus measured as units in a dynamic system, what the books themselves actually contain is only of secondary importance. What does this say about the future of serious culture in the world of information visualization?