The New York Times reports that a company in China is hiring people to play Massively Multiplayer Online Games (MMOG), like World of Warcraft or EverQuest. Employees develop avatars (or characters) and earn resources. Then, the company sells these efforts to affluent online gamers who do not have the time or inclination to play the early stages of the games themselves.
Finding hacks or ways to get around the intended game play is nothing new. I will confess that I have used cheat codes and hacks in playing video games. One of the first ones I’ve ever used, was in Super Mario Brothers on the original Nintendo Entertainment System. The Multiple 1-Ups: World 3-1 was a big favorite.
The article also briefly mentions something that I’ve been fascinated by: selling the results of your game play on auctions site, such as ebay. These services have turned game play into commodities, and we can actually determine valuations and costs of game play.
It made me to think about the character Hiro Protagonist in Neal Stephenson’s Snowcrash, a pizza delivery guy in the real world and lethal warrior in the “Metaverse.” He was an exception to the norm and socio-economic status usually carried over into the virtual reality because more realistic avatars were expensive. To actually see that happen in the game spaces of MMOGs by the purchasing of advanced players is quite amazing.
Why do I find that these gamers are cheating? In the era of non-linear information, I select and read only the parts of a text I deem to be relevant. I’ve skipped over parts of movies and watched another part again and again. Isn’t this the same thing? The troubling aspect of this phenomenon is that it is bringing class differentiation into game space. Although gaming itself is a leisure activity, the idea that you can spend your way into succeeding at a MMOG, removes my perceived innocence of that game space.
There’s a good article about this in the Dec. 14 issue of the Economist